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Online booking · designed in Belgium

Your customers book online. You stay in control.

A booking page that follows your rules, reminders that cut no-shows and a clear service book. For restaurants, salons, studios and courts — no commission and no commitment.

  • No credit card
  • No commitment
  • Data hosted in Europe
Pro area: floor plan for lunch service showing free and booked tables
A restaurant's booking page on a phone: choosing the number of guests and the date
commission on your bookings and payments
0%
your customers book, even while you're serving
24/7
page and emails in French, Dutch and English
3 languages
full trial, every feature open
1 month

Everything you need

From booking to service, paper-free

  • Booking page and widget

    Your page in your colours, a widget for your website, a link for Google, Instagram and a QR code.

  • Confirmations and reminders

    An email for every booking, a reminder the day before, SMS as an option. Customers change or cancel on their own, within your deadlines.

  • Deposit and card guarantee

    Ask for a deposit or a card guarantee. No-show fees can be charged from the service book. Money goes straight to your own account.

  • Gift vouchers

    Online shop, PDF voucher with QR code sent on the chosen date, redeemed at the counter in one go or in several.

  • Service book and calendar

    Today's service at a glance, phone bookings entered in seconds, arrivals and no-shows.

  • Floor plan

    Your tables laid out as in the dining room, the best table assigned automatically, changed in one gesture.

  • Waiting list

    Fully booked? Customers sign up. A spot opens up: they are notified and the first to book gets it.

  • Customer records

    Allergies, preferences, history and no-shows visible when the booking comes in. GDPR consents handled.

  • Statistics and reviews

    Occupancy, peak hours, channels, no-shows. Reviews requested after the visit, invitation to post on Google.

  • Your synced calendar

    Bookings sent to Google Calendar; your personal appointments block your availability. Feeds for Apple and Outlook.

  • Campaigns

    Email or SMS to customers who agreed to it, automatic follow-up of those who haven't come back.

  • Zero overbooking

    Each seat is booked only once, even when two customers click in the same second.

Restaurants

The evening service, under control

Covers per service and arrival pace per quarter of an hour, large groups on request, a live floor plan and the list of bookings to call back. Your team sees what it needs to see, nothing more.

Floor plan of a restaurant in the Apilow Réservation pro area

Salons and practitioners

One calendar per team member, never a double booking

Everyone's hours and leave, services with their duration and price, “no preference” spread out automatically, processing time used for another customer.

Calendar of a hair salon with one column per stylist

Already have a tool?

Switch tools without losing a customer

Import your customers and future bookings, carry over your gift vouchers in circulation, follow the switch kit. With the Migration pack, we do it for you and we're there at your first service.

  • Import of customers and bookings (CSV file)
  • Existing gift vouchers carried over
  • Step-by-step switch kit
  • No 12-month commitment

Pricing

One price per venue, not per user

Unlimited bookings, team members and emails in every plan. No commitment, cancel at any time.

Essential

To get started: freelancers, practitioners, small salons and restaurants new to online booking.

29€ excl. VAT / month

no commitment

Start the trial
  • Booking page, widget and Google link
  • Unlimited confirmation and reminder emails
  • Service book, calendar and customer records
  • Calendar sync (ICS)
Most popular

Pro

To cut no-shows and take payments online: restaurants, salons, studios.

49€ excl. VAT / month

no commitment

Start the trial
  • Everything in Essential, plus:
  • 100 SMS included every month
  • Deposit and card guarantee
  • Gift vouchers and waiting list
  • Statistics, Google Calendar, NL / EN

Premium

To manage the dining room and build loyalty: restaurants with a floor plan, venues that communicate.

79€ excl. VAT / month

no commitment

Start the trial
  • Everything in Pro, plus:
  • 300 SMS included every month
  • Floor plan and tables
  • Customer reviews
  • Email and SMS campaigns

See the plans in detail

Frequently asked questions

Is there a commitment?

No. The monthly subscription can be cancelled at any time, in two clicks, and stays active until the end of the paid month. The annual subscription gives you two months free.

Do you take a commission on bookings or payments?

Never. Deposits, card guarantees and gift vouchers are collected on your own Stripe account: only Stripe's fees apply (about 1.5% + €0.25 per European card).

How long does it take to get started?

The wizard prepares everything for your trade: hours, services, rules and texts. You adjust and publish your page the same day. If you prefer, we set everything up for you (Start pack).

Can I add it to my website?

Yes: a widget to paste on any website, a link to put on your Google listing and Instagram profile, or simply the address of your page. It also fits into Apilow websites.

What happens at the end of the trial?

You choose a plan and pay by card or SEPA direct debit. Without a subscription, your page stays online for 7 more days, then pauses: your data is kept and everything reactivates as soon as you subscribe.

Where is my data? And GDPR?

On servers in Germany (European Union). Consents, export and deletion of your customers' data are built in; a data processing agreement is part of the terms.

Do my customers have to create an account?

No. They book with their name, email and phone number, then manage their booking with the link they receive by email or SMS.

Will I receive an invoice with VAT?

Yes, every month or every year, with your VAT number. Businesses in another EU country with a VAT number are invoiced under the reverse charge.

Ready to fill your calendar?

30-day trial, every feature open, no credit card.